CONTACT :
sophiebaxterdesign.com
Sophie@sophiebaxterdesign.com
07968715316
I am a highly skilled designer and art director with 17+ years of expertise working with fragrance, beauty and lifestyle brands. A decade of in-house experience at Jo Malone London, Molton Brown, Estée Lauder and Tom Ford Beauty provided the foundation upon which to build a successful freelance business. Clients include Miller Harris, Floris London, Pol Roger Champagne, Cleave & Co, Fortnum & Mason, Cath Kidston, Aveda, Cowshed.
I have vast experience in bringing to life multifaceted marketing campaigns from initial brief to project research, design, development and execution.
Art Direction is a frequent aspect of my work and my wealth of experience in this area allows me to complete projects seamlessly and efficiently.
I have a strong and reliable network of contacts across many design disciplines which is essential when working to tight deadlines and budgets.
I have significant experience in, and passion for, Packaging and Gifting.
I am an ideas person and thrive when given a new brief.
My skills within visual identity, brand direction and branding allow me to contribute significantly to the evolution and development of brands.